With its rugged landscapes and historic castles, Scotland is often thought of as a country steeped in tradition and rural charm, but the nation is also emerging as a prime target market for foreign e-commerce companies. With a tech-savvy population, robust digital infrastructure, and increasing consumer demand for online shopping, Scotland… Continue
The availability and affordability of broadband and cable access for high-speed internet in Belgium have facilitated the growth of digital penetration throughout the country and with it the fashion e-commerce market. Let’s take a closer look at what Belgian online shoppers have come to expect, where there may be pitfalls for new online… Continue
Although it is a small country, Belgium has a fascinating political and linguistic landscape and a booming e-commerce market. Its location within the EU, as well as the steadily growing e-commerce market make Belgium an exciting target for European e-commerce businesses that are looking to expand. In this article, we’ll take a closer look at… Continue
Anyone working in e-commerce – as a marketing professional, consultant, or online shop operator – must be aware of key dates throughout the year. There are obvious ones that are in everyone’s repertory, and then there are more obscure ones that are a lot more fun because not as many campaigns are run on the […] Continue
The United States of America is a world leader in the fields of medical research, medtech and the development of pharmaceuticals. With $ 4.5 trillion in annual healthcare expenditure and diverse patient needs, accurate, culturally aware translations are vital to ensure regulatory compliance, improve health outcomes and build trust among patients,… Continue
This time in our “E-Commerce in…” series, we’re highlighting Portugal, a small country in southwestern Europe that many know as a vacation destination. But beyond sunny beaches, fine wines, and soulful Fado music, this coastal nation is also gaining attention for its rapidly growing e-commerce market. In this article,… Continue
Here it is, finally! The half-way mark for the year. We welcome June and can’t wait to start enjoying the outdoors more. It is getting warmer, we can sit outside in the evenings, take long walks, meet friends at the café, have some BBQ garden parties, and celebrate the fact that winter is finally over. Continue
The holiday destination Turkey with its famous beaches is likely not one of the countries foremost on everyone’s mind when it comes to fashion and e-commerce. In terms of religion, as much as 90% of the population follows Islam, and 70% of those the Sunni faith. When it comes to apparel, women are encouraged to […] Continue
Switzerland has been home to the traditional short leather trousers for men known as “lederhosen” for centuries. And who doesn’t love the voluminous women’s “dirndl” dresses with rich gold embroideries, topped off by a matching apron? These garments, the leather trousers, and especially the dresses, were often handed down through… Continue
If you’re based in Europe, you may never have considered the Indian e-commerce market at all — but it’s worth looking at. The e-commerce sector in India is growing rapidly, at an astounding rate of 18% per year. With over 900 million internet users as of 2023, the country is expected to become the world’s […] Continue
We have reached almost the halfway mark for our e-commerce year and boy, May is a doozy regarding e-commerce opportunities! Yes, May is choc-a-bloc with great and hugely varied e-commerce opportunities to get your products and services noticed. Continue
Sweden is a global leader in many areas, and its innovative healthcare system emphasizes e-health and outpatient care. In a health market that demands precision, culturally sensitive translations are not just necessary – they are crucial. They must be finely tuned to the unique needs and expectations of their audience. Dive into our latest blog… Continue
This year, April Fool’s Day on the 1st of April coincides with Easter Monday – which means it probably won’t be the best day for practical jokes. Easter Monday marks the day after Jesus’ resurrection, and Christians spend this day commemorating the miracle. Online marketing and e-commerce specialists would do well to avoid too much […] Continue
The Croatian e-commerce sector experienced a veritable boom in 2020, the year the pandemic hit. It apparently took a pandemic to jumpstart the e-commerce industry there, and in this article, we will look at some of the reasons for that. In addition, we will look more closely at the facts and figures that define Croatian […] Continue
The political and economic system of the US has created an incredibly large wealth gap between the upper 2% of the super-rich, and the remaining 98%, with a rapidly declining middle class and ever-increasing numbers of low-wage earners. Fashion e-commerce entrepreneurs will have to stand out from the crowd in more ways than one. Continue
Step into the dynamic world of Belgium, a crossroads of commerce and culture in the heart of Europe. Renowned for its research infrastructure, collaborative spirit and global connectivity, it has established itself a leading location for clinical trials and logistics for pharmaceutical products worldwide. The innovative healthcare industry offers… Continue
The British fashion industry has always been about individuality and expression. London Fashion Week is one of the top annual events in the industry. The fashion world looks to London for innovation, pioneering new concepts, and future trends. Continue
The Grand Duchy of Luxembourg may be tiny, but it’s known globally for its economic clout: Luxembourg boasts the highest GDP per capita in the entire world. This economic strength makes it an attractive target market for e-commerce companies. With a well-developed infrastructure, an affluent population, and a thriving e-commerce culture Luxembourg… Continue
March is Women’s History Month, the run-up to Easter, and the official end of winter. The perfect time to put your e-commerce thinking hat on and your online offering on the e-map. If you have been hibernating, it’s high time to dust off those marketing boots and get your show on the road. Continue
It is safe to say that France is the cradle of fashion as we know it. The mind immediately jumps to big brand names like YSL, Dior, Chanel, and more. We think red carpet, celebrities, Cannes, and superstars. But there is so much more to French fashion e-commerce, and we want to take a closer […] Continue
Although it might seem remote from the perspective of continental Europe, Iceland has a unique position between Europe and America, which makes it an intriguing prospect for international businesses looking to expand. The conditions for e-commerce in Iceland could hardly be better, and there is ample research into Icelandic e-commerce preferences,… Continue
The big easy: The World Bank’s Ease of Doing Business index continues to rank the business climate in Denmark as the best in Europe. Particular potential for growth can be found in the healthcare market, driven by ramped-up government budgets, attractive investment projects and a sweeping increase in demand. Read our latest blog to find […] Continue
As 2024 is a leap year, we’ll have an extra day in February to explore some of the lesser-known e-commerce marketing opportunities aside from Valentine’s, Groundhog Day, or Carnival, and more time to get your 2024 overall strategy on track. Continue
Did you know that Poland is the 26th largest market for e-commerce globally, with a revenue of US$13,617.0 million (by 2023), placing it ahead of Austria? Who knew that the country of Chopin, Pope John Paul II, and Copernicus would become the 21st century’s e-commerce hub between East and West! According to the Polish Statistics […] Continue
Russia’s invasion of Ukraine in February 2022 triggered more than 1,000 companies to curtail their operations in Russia, the world’s 11th biggest economy. This revealed an imperative for global firms and online retailers to bolster their ability to anticipate geopolitical risk and build resilience. The global order still reels from disruptions… Continue
