Despite its location in the heart of Central Europe, Poland is often mistakenly labeled as “Eastern European” due to its Cold War history. But geographically and economically, Poland is very much a Central European force to be reckoned with: modern, dynamic, and increasingly influential. With a land area of 312,000 km² and a comparatively high… Continue
As markets shift from summer into peak-season mode, e-commerce in September becomes the launchpad for a successful Q4. With global shopping dates and cultural events spanning multiple continents, this month offers unique opportunities to engage international audiences. From U.S. Labor Day to Australia’s Father’s Day, and from Oktoberfest to the… Continue
Once a tale of forbidden love told under the stars, the Qixi Festival has transformed into one of China’s most emotionally charged and commercially significant holidays. For e-commerce leaders and language service providers, it is much more than a cultural celebration – it represents a strategic opportunity to connect with consumers through… Continue
After the United States, China remains the world’s second-largest economy and the undisputed leader in global manufacturing, accounting for nearly 29% of global output in 2024. At the same time, it has the world’s largest digital consumer base – making it a highly attractive market for both domestic and international e-commerce players. What makes… Continue
Although E-Commerce in August does not feature major global shopping events like Singles’ Day or Black Friday, it offers numerous region-specific opportunities for international e-commerce. With a mix of regionally relevant dates, seasonal campaigns, and industry observances, the month is well suited for strategic preparation, stock optimization,… Continue
England, the largest and most populous country within the United Kingdom of Great Britain and Northern Ireland, holds a central place in the political, economic, and cultural life of the British Isles. While it shares the island of Great Britain with Scotland and Wales, England has long been the dominant force in shaping the UK’s […] Continue
Anyone working in e-commerce, whether as a marketing professional, consultant or online shop operator, must be aware of key dates throughout the year, and e-commerce in July offers some of the most creative opportunities to stand out. There are obvious ones that are in everyone’s repertory, and then there are more obscure ones that are […] Continue
Germany is often referred to as The Engine of Europe, and E-commerce in Germany exemplifies this industrial excellence in the digital age. Home to global manufacturing giants like Siemens, BMW, and Bosch, the country has emerged as a formidable force in the digital economy. As of 2025, Germany’s e-commerce sector is projected to generate over… Continue
E-commerce in South Africa has come a long way since its inception in the 1990s. The journey began with the introduction of the internet, laying the foundation for online retail platforms like Bidorbuy. Despite facing initial challenges like limited internet penetration and high connectivity costs, the sector gradually gained momentum. The 2000s… Continue
The Irish e-commerce sector has experienced remarkable growth, driven by technological advancements, changing consumer behaviors, and significant external factors like the COVID-19 pandemic and Brexit. This article will explore the current state of e-commerce in Ireland, highlighting key trends, opportunities, and challenges for businesses looking… Continue
Vietnam has emerged as a dynamic and rapidly growing market in Southeast Asia, attracting international businesses with its robust economic growth and burgeoning digital landscape. For European e-commerce retailers considering international expansion, it’s important to understand the details of Vietnam’s unique market characteristics. This… Continue
In 2020, a huge number of Romanians discovered online shopping — and they’ve stuck with it ever since. In this article, we will explain what e-commerce retailers should keep in mind when expanding into this growing market. Continue
For European businesses looking to expand their online sales, Taiwan is an exciting new target market. As a highly developed industrial nation with a thriving democracy, Taiwan is often compared to Japan or South Korea. However, its unique geopolitical status adds an extra layer of complexity. In this article, we’ll explore why this is the… Continue
Indonesia has significant growth potential as an emerging market, particularly in e-commerce. For European companies aiming to expand into East Asia through digital sales, entering the Indonesian market could prove a wise long-term investment. In this article, we explore what makes Indonesia an appealing expansion target, where its potential lies,… Continue
Although internet access in Mexico isn’t as widespread as in Europe or the rest of Latin America, the e-commerce market there is booming and boasts one of the highest growth rates worldwide. Many Mexicans look online for products that are unavailable domestically or sold internationally at a lower price. European products are viewed as… Continue
In this edition of “E-Commerce in…” we’ll be taking a closer look at Latvia, which became famous as the home of the “European Capital of WiFi” back in 2014. And while this claim to fame is less important in 2024, the small northern country still has plenty to offer to tech-savvy customers and market newcomers […] Continue
At this point, it’s no secret that Brazil is emerging as a global economic player, expected to have the sixth-largest economy in the world by 2030. This is also reflected in the digital business world: Brazil’s e-commerce market is the largest in Latin America with a 28.5% market share and 37m shoppers each quarter. In […] Continue
With its rugged landscapes and historic castles, Scotland is often thought of as a country steeped in tradition and rural charm, but the nation is also emerging as a prime target market for foreign e-commerce companies. With a tech-savvy population, robust digital infrastructure, and increasing consumer demand for online shopping, Scotland… Continue
Although it is a small country, Belgium has a fascinating political and linguistic landscape and a booming e-commerce market. Its location within the EU, as well as the steadily growing e-commerce market make Belgium an exciting target for European e-commerce businesses that are looking to expand. In this article, we’ll take a closer look at… Continue
This time in our “E-Commerce in…” series, we’re highlighting Portugal, a small country in southwestern Europe that many know as a vacation destination. But beyond sunny beaches, fine wines, and soulful Fado music, this coastal nation is also gaining attention for its rapidly growing e-commerce market. In this article,… Continue
If you’re based in Europe, you may never have considered the Indian e-commerce market at all — but it’s worth looking at. The e-commerce sector in India is growing rapidly, at an astounding rate of 18% per year. With over 900 million internet users as of 2023, the country is expected to become the world’s […] Continue
The Croatian e-commerce sector experienced a veritable boom in 2020, the year the pandemic hit. It apparently took a pandemic to jumpstart the e-commerce industry there, and in this article, we will look at some of the reasons for that. In addition, we will look more closely at the facts and figures that define Croatian […] Continue
The Grand Duchy of Luxembourg may be tiny, but it’s known globally for its economic clout: Luxembourg boasts the highest GDP per capita in the entire world. This economic strength makes it an attractive target market for e-commerce companies. With a well-developed infrastructure, an affluent population, and a thriving e-commerce culture Luxembourg… Continue
Although it might seem remote from the perspective of continental Europe, Iceland has a unique position between Europe and America, which makes it an intriguing prospect for international businesses looking to expand. The conditions for e-commerce in Iceland could hardly be better, and there is ample research into Icelandic e-commerce preferences,… Continue
The Finish e-commerce market might be small compared to more populous countries, but Finns are generally well-off, digitally fluent and enjoy shopping online. This makes Finland an appealing target market for e–commerce retailers. Continue
