{"id":5965,"date":"2017-06-09T12:56:54","date_gmt":"2017-06-09T10:56:54","guid":{"rendered":"https:\/\/eurotext-ecommerce.com\/?page_id=5965"},"modified":"2025-02-17T10:09:36","modified_gmt":"2025-02-17T09:09:36","slug":"seo-translations","status":"publish","type":"page","link":"https:\/\/eurotext.de\/en\/language-services\/e-commerce-translations\/seo-translations\/","title":{"rendered":"International Search Engine Optimization (SEO)"},"content":{"rendered":"<div class=\"parallax-container\" data-parallax=\"scroll\" data-bleed=\"10\" data-image-src=\"https:\/\/eurotext.de\/wp-content\/uploads\/2020\/10\/Banner_Bangok_01.jpg\"> <div class=\"parallax-window\"> <div class=\"parallax-slider parallax-banner__content\" style=\"\"><h1 class='parallax-banner__headline hasBgColor' style=\"background-color:#000;box-shadow: 0 0 0 0.45em #000;\">International search engine optimization<\/h1><p class=\"parallax-banner__text\"><\/p><\/div> <\/div> <\/div>\n<div class='content-column content-column-row '><div class='content-column full_width'>\n<h2 style=\"text-align: center;\">Making your mark internationally<\/h2>\n<\/div><div class='clear_column'><\/div><div class='content-column one_half'>\n<h2>International SEO\/SEA<\/h2>\n<p>Internationalizing <strong>SEO\/SEA<\/strong> texts is not only about linguistically correct translations. The placement and consistency of <strong>keywords<\/strong> is also vital to generating optimal <strong>coverage<\/strong>. Character limitations are important \u2013 you don&#8217;t want <strong>meta descriptions<\/strong> cut off mid-sentence. Also, the wording has to follow different rules than in the translation of other text types. Our experienced linguists know exactly what is needed and will adapt your SEO texts for the target market and intended target group. With specially trained <strong>professional translators,<\/strong> we ensure that your SEO efforts are successful in other languages.<strong>Our SEO and language services are certified in accordance with DIN EN ISO 9001:2015.<\/strong><\/div><div class='content-column one_half last_column'>\n<h2>Keyword research in the target market<\/h2>\n<p>The rule of thumb for keywords is: &#8220;as general as possible, but as specific as necessary&#8221;. This balancing act can sometimes be hard to maintain in translations. We test the <strong>coverage<\/strong> of your keywords in the target language and find alternatives as needed.<\/p>\n<h2>Category tuning<\/h2>\n<p>But it isn&#8217;t just keywords that need careful testing and review during the translation process: there are many essential text types that determine the success or failure of your online shop. For example, <strong>category names<\/strong> and the associated descriptive texts are crucial to help your customers find exactly what they are looking for. Incorrectly worded category names confuse visitors in your online shop and cause them to lose interest in your offering. That&#8217;s why we also offer to check your product groups and category descriptions and compare them to the terms most commonly used in the target market.<\/div><div class='clear_column'><\/div><div class='content-column full_width'><\/div><div class='clear_column'><\/div><\/div><div class='clear_column'><\/div>\n<div class=\"banner banner--small banner--withTextAndButton banner--button-on-right-side banner--orange-background\"><div class=\"layout-wrapper\"><div class=\"banner__text\">Request a free quote today!<\/div><div class=\"banner__button\"><a class=\" button button--light\" target=\"_self\" href=\"\/en\/wp-admin\/post.php?post=8519&#038;action=edit\">Go!<\/a><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":5,"featured_media":0,"parent":434,"menu_order":2210,"comment_status":"closed","ping_status":"closed","template":"full-width-page.php","meta":{"footnotes":""},"class_list":["post-5965","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.9 (Yoast SEO v21.9.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>International Search Engine Optimization (SEO) &#187; Eurotext AG<\/title>\n<meta name=\"description\" content=\"We translate SEO texts and conduct multilingual keyword research to make sure that you make your mark internationally!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/eurotext.de\/en\/language-services\/e-commerce-translations\/seo-translations\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"International Search Engine Optimization (SEO)\" \/>\n<meta property=\"og:url\" content=\"https:\/\/eurotext.de\/en\/language-services\/e-commerce-translations\/seo-translations\/\" \/>\n<meta property=\"og:site_name\" content=\"Eurotext AG\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Eurotext\/\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-17T09:09:36+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@Eurotext\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/eurotext.de\/en\/language-services\/e-commerce-translations\/seo-translations\/\",\"url\":\"https:\/\/eurotext.de\/en\/language-services\/e-commerce-translations\/seo-translations\/\",\"name\":\"International Search Engine Optimization (SEO) &#187; 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